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Key Message Copy Platforms

Key Message Copy Platforms

A foundation for effective messaging Need new messaging to launch a product, service or start-up? Need more content than you have time to produce or budget to outsource? Need a refresh of existing content…  maybe a complete overhaul? If you answered...
8 Ways to Leverage Case Studies in Your Other Marketing Content

8 Ways to Leverage Case Studies in Your Other Marketing Content

For years, technology buyers have consistently ranked case studies among the most consumed and influential forms of marketing content.1 And they remain highly influential today. Recent research by the Content Marketing Institute found that two-thirds of the marketers...